Issue #11 โ€” September 15, 2026

COACH'S FAVORITES โญ๏ธ: A Zero-Sugar Hydration Stick for the Cooler ๐ŸŽ

CUGGO's Crisp Apple sticks: electrolytes, B vitamins, vitamin C, zinc and a day's vitamin D in 12 to 16 ounces of water โ€” five calories, zero sugar, monk fruit only. And what they cost.

COACH'S FAVORITES โญ๏ธ: A Zero-Sugar Hydration Stick for the Cooler ๐ŸŽ

CUGGO's Crisp Apple sticks: electrolytes, B vitamins, vitamin C, zinc and a day's vitamin D in 12 to 16 ounces of water โ€” five calories, zero sugar, monk fruit only. And what they cost.

In partnership with

Good morning and Happy ๐ŸŒฎย Tuesday. The Coach's Board ๐Ÿ“‹ is going daily: one section a day, shorter emails, same playbook. The week's lineup is at the bottom of this one.

COACH'S FAVORITES โญ๏ธ

A young boy drinking from a water bottle mixed with CUGGO kids' hydration drink mix

One stick in 12 to 16 ounces of water. Image: CUGGO

A kids' hydration stick: electrolytes, B vitamins, vitamin C, zinc and a day's vitamin D in 12 to 16 ounces of water. Five calories, zero sugar, monk fruit only (cuggo.com). Diyana G is building the company with her husband, and their two kids are actively involved in the marketing. The brand's mission is to be sweet smart and more intentional with kids' sugar intake.

A child in a pink BE UNSTOPPABLE tee pouring a CUGGO Crisp Apple stick into a glass of ice water, an apple on the table

Crisp Apple, mid-pour.

A smiling kid in a yellow beanie holding four bags of CUGGO Crisp Apple hydration drink mix

Fifteen sticks to a bag. Images: CUGGO

$29.99 for 15 sticks, about $1.20 a stick on subscription. Try CUGGO โ†’

Coming up: Diyana G joins us for a founder interview on The Coach's Board podcast in the coming weeks. Episode 0 comes out this week. Be on the lookout for more info, and stay tuned ๐ŸŽ™๏ธ

LOOKING AHEAD โญ๏ธ

Tomorrow on The Coach's Board: COACH'S CLIPBOARD ๐Ÿ“‹ โ€” one play or drill you can install at your next practice.

The week on the Board:

Day

What lands

Monday

THE SCOREBOARD ๐Ÿ†

Tuesday

COACH'S FAVORITES โญ๏ธ

Wednesday

COACH'S CLIPBOARD ๐Ÿ“‹

Thursday

THE FACEOFF ๐Ÿคผ + the podcast ๐ŸŽ™๏ธ

Friday

THE LOCKER ROOM

Saturday

WHAT WE'RE WATCHING ๐Ÿ“บ

Sunday

THE HIRING HUDDLE ๐Ÿ•ต๏ธ๐Ÿ•ต๏ธโ€โ™‚๏ธ

AI made PMs faster. Multiplayer mode is still broken.

A PM can summarize research, draft a PRD, and mock up a prototype before lunch. The hard part starts when the team has to decide what actually gets built.

Jira Product Discovery gives product teams one place to capture insights, prioritize ideas with consistent frameworks, and build living roadmaps stakeholders can rally around.

And because itโ€™s connected to Jira, the context behind every decision stays with the workโ€”so developers and their agents know not just what to build, but why.

AI helps PMs move faster. Jira Product Discovery helps the whole team build with confidence.

SPREAD THE WORD

The Coach's Board grows by forwarding, not advertising. Every share link below is yours. Send it to the coaches, directors, parents and operators in your network and we will know who to thank.

Fifteen subscribers from your link and the Coach's Beanie is yours: a Carhartt Watch Beanie 2.0 with the Coach's Board crest, your pick of black or heather grey. The same one we wear.

Have a story, deal, facility project, or product we should know about or feature in the newsletter? Just hit reply or send a LinkedIn to Paul Variano. We read every email and note.

The Coach's Board by Paul Variano
The daily executive roundup for youth sports leaders.


Get the next issue in your inbox.

Join youth sports leaders reading every issue.

September 15, 2026